VICEROY HOTEL

SANTA MONICA

WEST COAST HOSPITALITY

Located steps from the Pacific Ocean, Viceroy Santa Monica has been iconic since it opened 20 years ago. Now it flaunts a fresh edge thanks to a dramatic transformation and all-new experiences.

Client
viceroy hotel - santa monica

Year
2023-2024

over the course of one week, we spent every day capturing a story about the rekindling of friendships, with the hotel and santa monica as the backdrop.

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delivering hundreds of photos and several evergreen video assets - we created a timeless library of content that will serve this destination for years to come.

maintaining a UGC POV by owning the casting, script and production - we really were able to hold this project close to the vision

Never be afraid to hand the camera off to the actors. you might surprise yourself.

directed by Tess pereyo & paul omara

creative director Don Samora

photos by nic bui

production by three strikes inc

glam by Morgan Evans

styled by Jane Dylan Cody

color and conform by Colton williams

CREDIts:

jule

naomi Marika

caleb moore

chiyo Hartley

Ryan Anthony Dube

cast: